If any
doubt remained about the power of web application-based industry, they were
wiped away by the recent news of Apple’s purported $3.2M takeover of the Dr.
Dre-driven Beats Music, which is poised to provide the iTunes Radio service
provider extra ammunition in its
web-based rivalry against Pandora and Spotify for listener’s ears—and
subscription and advertising dollars. How did virtual come to replace brick-and-mortar
startups, with companies such as Netflix wiping Blockbuster Video out of
existence, and what other innovative companies and clever entrepreneurs should
be on our radar?
There’s an App for That
The introduction and growth of use of
web-based apps has been staggering. It is no longer just the younger set with
their eyes and thumbs glued to smart phones and tablets. The use of web-based
apps for everything from commerce to entertainment to news reporting has grown
exponentially along with the increased sophistication and decreased general
pricing of Wi-Fi and cell-based technology and hardware. What makes a web-based company worth paying attention
to is the potential for it to apply its recommendation algorithm to other areas
and services, including advertising, mobile app recommendations, and anything
else. These companies are vibrant and think outside of the box—they are
innovation at its finest. You can do things in the virtual world that print and
cement can only dream of. Only online can the world keep up with our
imagination.
1. Circa
While respected news outlets
such as the Washington Post, New York Times, and Wall Street Journal all have
web-based apps, Circa is first and foremost an online entity. Boasting seed
money of more than $2.4M, and with an editorial team headed by former Reuters
participant Anthony De Rosa, Circa brings a serious attempt at reinventing new
delivery for a mobile generation. It shares news in small bites for readers on
the go, in headlines and photos, followed by expanded coverage. It also boasts
a notification system for breaking news. Its application was one of the best
selling through Apple in 2013 and was chosen by Google as a top Android app of
the year.
2. Imgur
Imgur started as a simple
image service borne from the Reddit community news site that is now larger and
more popular than Reddit itself. This community of image sharers (Imgurians)
boasts 100M unique visitors each month, creating 100K memes per month through
the online meme-generation tool, making it one of the top 30 most visited
websites in the country, alongside giants Apple, Netflix, and Yelp. Its goal is
simple: Allow users to upload and share links to images across the web without
having to travel through other image hosting websites. Its Android and Apple
iOS launches increased traffic about 30 percent. Imgur finds itself with a nice
profit and has taken absolutely no outside funding. This little powerhouse is
said to be in acquisition talks with monolith Yahoo.
3. Dropbox
It is full disclosure time:
I use Dropbox. A lot. When I want to share photos with friends and family, or
download dozens of pictures from my smart phone or tablet to my laptop, I no
longer have to connect with cords or forward them as attachments via often
dozens of emails. Dropbox allows me to sync my account over several web-based
apps and my PC. I download photos and videos to Dropbox and I can access them
via the Cloud on any device into which I am logged in. I’m not the only one
using this application, as Dropbox users doubled last year from 100M to 200M.
Once only considered for use by consumers, the company is expanding its focus
to businesses, adding project-management features for workplace ventures.
Dropbox remains private for now, with support from several venture capital
firms and a value of around $10M.
4. Inside
Never heard of Inside.com?
You will. Founded by web entrepreneur Jason Calacanis and with no more than 100
people involved in the startup, including former Wire, Gawker, and Newsweek
editor Gabriel Snyder, this multi-million dollar company aims to be a mobile
app with a breadth of content so vast as to take over from Wikipedia as the
web’s main content source within the next decade. Its aim to deliver new
uniquely tailored to each user, with about 3,000 different topic areas of
interest, and boasts delivery of over 1,000 of the world’s most important and fascinating
stories each day. What makes Inside different? Rather than spitting out computer-processed
material and data, all of their stories will be “human curated” and only the
best. Each listing is created to fit into the screen of a smart phone. This is
one start up that isn’t focused on the money. With their deep pockets, their
focus initially will be on growth and quality. It might not be long, however,
until advertising is inserted into the mix.
5. Coin
Funded by a crowd funding
campaign that raised $50K to start the project, Coin plans to launch later this
year. It is a single wallet-sized universal credit card that is meant to
replace your usual repertoire of credit cards. Your information is input into
Coin, and takes over from there. Afraid of losing the only card you carry—and
along with it all of your precious private financial data? Coin syncs with your
phone and sends alerts when it is more than 25 feet from your smart phone, as
added protection from loss or stealth. What
makes Coin different from similar technology available now, such as PayPal or
Google Wallet? The pre-launch buzz is high, and sales are already high. People
aren’t looking to pay for everything online—they like swiping a card, and Coin
aims to allow them to do this with more ease and less wallet bulk.
What newer web-based
applications have you used? Have you found them easier or better than
non-virtual-based companies or services?
Wow there are some interesting sites taking over. I never knew there was a wikipedia killer out there. I'm interested in checking that out. I've used Imgur a lot and I've lost a lot of time from using it because it's so addicting and fun. I never heard of the others, but I'll gladly check them all out.
ReplyDeleteThanks for your input, Jane. Have you checked out any of these sites since your post? What did you think?
DeleteAll useful sites/apps. I swear by Dropbox when I say it's been great using their storage service. I hated losing data on old PC hard drives and so on. It's nice to have my backups shared right into the cloud.
ReplyDeleteThe cloud really is great for backups and easy accessibility. Have you used any other innovations on this list?
Delete